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    Campaign: Hardly Soft

    How soft? This soft! Welcome to your home of soft tops with Harry Bryant, Lewie Dunn, Benny Howard and Robbie Pugh.

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    Campaign: Hot Trunk Summer

    Welcome to Hot Trunk Summer, SurfStitch and Stab’s multi splendored boardshort guide for the season ahead.

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    Campaign: The Common Thread Between Us

    The Common Thread Between Us is the anti-influencer movement that progressively aims to challenge the tried and tested formula of campaigns, their themes and how they’re shot. Come in and learn more.

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    Behind The Brand: Peony
    Our team is really a family. We’ve been together since day one, so we are all incredibly connected to the brand and passionate about what we do.
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    Behind The Brand: Peony

    We go behind closed doors at peony house to meet the creative team and get an insight into what life is like inside one of our favourite boutique labels.

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    Brand Feature: Depactus
    Being an outdoors brand, we always strive to put function, comfort and quality above everything so regardless of what you are into, our apparel and accessories will have you covered.
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    Brand Feature: Depactus

    Join our chat with Senior Designer, Dean Newton to learn more about the latest campaign and get an exclusive glimpse of what's new.

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    Collection Call Out: Globe x Dead Kooks
    We’d had a couple beers one weekend and then got a call on a Monday or Tuesday ’Yo maybe we should work on a little something’, that’s pretty much how it goes
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    Collection Call Out: Globe x Dead Kooks

    70’s psych acid influence, 80’s hyper colourways, with some biker vibes thrown in for good measure. Welcome to the latest collaborative collection by Globe and Dead Kooks.

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    An Iconic Item: Patagonia’s Baggies Shorts

    If it’s been done, it’s probably been done in a pair of Baggies! Here's why.

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    Collection Call Out: 'Paradise' With Rhythm
    We welcome you to Paradise, where the water is always warm, the days drawn-out and anything but swimwear is optional.
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    Collection Call Out: 'Paradise' With Rhythm

    Ruby Tuesday Matthews, Malia Murphey & Nini Narvaez bring this standout collection to life on the shores of Hawaii. Come in and learn more!

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    Press Play: Weekend Tunes Presented By SWELL

    Treat your ears, here's your guide to good times!

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    Say Yes To The Weekend: Sydney's Northern Beaches

    Hang out on Sydney’s Northern Beaches with Kristina Mendonca (@kristinamendonca) to get a look at what life looks like in this special part of the world.

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    Brand Feature: The Hidden Way
    We try to capture the feeling you get when your soul is ignited by the ocean, the music and the stars.
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    Brand Feature: The Hidden Way

    We chat with the Head Designer to learn more about the label's new collection and of course, dive deeper into their creative background and unique personality.

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    Brand Feature: Thrills

    An idea that started in California that somehow landed itself and firmly planted roots in the now thriving hub of Australia’s coastal Paradise, Byron Bay.

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    Your Guide To Finding The Perfect Swimwear

    SurfStitch's 7 helpful tips to support your search for the perfect swimwear staple.

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    Collection Call Out: Billabong's Sunshine Kids

    A collection embodying blues and whites, earthy tones and other hints of colour inspired by the coastline.

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    Brand Feature: Rhythm
    Rhythm brings together a unique group of individuals with a shared dream of creating a livelihood doing what they love.
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    Brand Feature: Rhythm

    More than a business, it’s a family! Here's how the creative team at Rhythm have taken the brand to new heights after 16 years in the game.

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    Your Unique Guide To Tokyo

    5 other must do's in the land of the rising sun.

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    Planet Positive: Peony
    We believe that sustainability is not an option, it is a necessity, and we are working hard to pioneering sustainability through our fabrications and processes.
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    Planet Positive: Peony

    Boutique swimwear never looked so good! Come in and find out more about peony's latest sustainable styles with purpose.

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    Here's 4 Things To Blow Your Tax Return On

    Cheers Scomo! Treat yourself to these must haves you've always wanted.

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    New Release: Rip Curl's 'Searchers' Collection

    An assortment embodying the brands spirit of chasing that next adventure - from the energy of the ocean to the wind on the mountain and beyond.

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    Brand Feature: Stacey
    STCY is in a really healthy position of progression, we’re super excited with what we have to offer, our team behind the scenes and our collaborators.
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    Brand Feature: Stacey

    Once a dream, now a reality. Come in and learn more about the brand's new direction and why it's so much more than just a surf label.

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